The luxury white truffle ice cream sold by our original brand "Cellato" of our company OMER Co., Ltd. was featured on TV Asahi's Nani Kore Jin Hyakkei on June 18, 2023.
TV Asahi's "What's This? A Hundred Strange Scenes" broadcast: 880,000 yen per piece! Guinness World Record ice cream

TV Asahi's "What's This? A Hundred Strange Scenes" broadcast: 880,000 yen per piece! Guinness World Record ice cream
Screenshot 2023-06-19 11.49.55Screenshot 2023-06-19 11.49.55TV Asahi's "What's This? A Hundred Strange Scenes" broadcast: 880,000 yen per piece! Guinness World Record ice creamGuinness World Record: 880,000 yen white truffle ice creamGuinness World Record: 880,000 yen white truffle ice cream

Cellato official website
https://cellato.tokyo

Luxury white truffle ice cream "Byakuya" 880,000 yen (tax included)
https://cellato.tokyo/products/white01

~Officially certified price by Guinness World Records~
Most expensive ice cream
2023/4/25 Guinness World Records Official Certified Price: 873,400 yen (£5,469; €6,211; $6,696) Cellato Official Website Sales Price: 880,000 yen (tax included)

Guinness World Records Official Website

This premium gelato is made with a generous amount of the "mysterious white truffle" from Italy, which was purchased at the highest price ever (1 lot/2 million yen). White truffles are also known as "white diamonds." This rich and mellow gelato is based on two types of cheese and is luxuriously infused with the sensual and unique aroma of white truffles. It is paired with the traditional Japanese ingredient "sake lees." The subtle sweetness and gorgeous ginjo aroma give the white truffle aroma a complex flavor. To finish, it is luxuriously topped with white truffles and Parmesan cheese to resemble snow, and garnished with gold leaf. The white truffle oil served separately will give you an even more luxurious aroma.


Inquiries regarding interviews: OEMR Co., Ltd. Public Relations Department
info@daniels-ark.com

●Other domestic articles
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●Guinness official account
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